Outdoor LED Signs for Business | Full-Color Digital Signs | LED Sign City
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OUTDOOR LED SIGNS

Full-color outdoor LED signs, straight from the factory that builds them.

Programmable displays bright enough to read in direct sun, assembled in the USA and sold manufacturer-direct — roughly half what a national brand quotes. Here is exactly what you get and what it costs.

Gateway Ford dealership pylon sign with a full-color outdoor LED display Whatta Wash car wash LED sign set between stone columns 2L Providers roadside LED sign under a gabled cabinet
Three ways to shop

Start wherever you already know the answer.

By industry
You know your business, not sign specs.

See the sizes churches, restaurants, car washes and 17 other industries actually order — with their prices and real installs.

All 20 industries ↓
By size · fastest
You know roughly how big it needs to be.

Every size has its own page with the price, dimensions, power draw, spec sheet and a checkout button. Order in about two minutes.

All 71 sizes with prices ↓
Build your own
You want to see every option priced.

Set height, width, sides, resolution and mounting and watch the price move. Any size from 1×2 to 20×40, including in-between dimensions.

Open the builder →
Not sure yet? Call (866) 343-4011 — we will tell you what size your site needs in about five minutes.
JUMPSTART EVENT

Start a build now and these are already in your price.

Nothing here is a coupon you have to ask for. Start the configuration during the event and you have up to four weeks to finalize the design while today's terms stay locked.

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Start your build → Ends July 31, 2026 · nothing is charged until you order.
Why you are here

Most storefronts settle for being findable. Yours can sell.

Thousands of cars pass your frontage every day. If your sign is a painted panel or a manual reader board that only says your name — or says the same thing it said last month — every one of those passes is a sale nobody got to make.

Blank changeable-letter monument sign on a busy road
Name only. Drivers learn you exist and nothing else.
NB Cafe storefront with a full-color LED display above the entrance
Name plus a display. Same recognition, and today's offer is out there too.
A name is not an offer
A carved monument tells drivers you are here. It cannot tell them about today's special, the new service, or that you are hiring.
The same message for weeks
Changeable letters mean somebody stands at the roadside with a suction cup, so the board gets updated when there is time — which is rarely.
Invisible after dark
Evening rush is when the most cars pass and the most decisions get made — and exactly when an unlit sign disappears.

A full-color outdoor LED sign fixes all three at once: the message changes from your phone in seconds, runs on a schedule you set, and stays legible at noon and at midnight. And because we are the manufacturer, it lands at roughly half the typical big-brand quote — no middleman markup.

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Real businesses, real installs

Every LED sign in this gallery is a real customer install.

The project photos on this page came from the owners who bought them or the crews that installed them. Phone cameras flatten color and soften pixels, so if you like how these look, the sign will look considerably better standing on your lot.

Some are new pylons, most are retrofits dropped into the cabinet already out front. Pick your size and options in the builder and the price appears as you go — no form to fill out first, no salesperson to get past.

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A few steps, about two minutes. Nothing is charged until you choose to order.
★★★★★ 5.0 · 139+ Google reviews
Building LED signs since 2006
Assembled in the USA
Why businesses buy one

The building people drive past every day should be selling for you.

An outdoor LED sign turns your frontage into the one advertising channel you own outright — no ad spend, no list, no agency, and no monthly bill.

Roadside sign with a manual changeable-letter board reading Welcome
Before. One word on a manual board. Nothing here asks a passing driver for anything.
The same sign with a full-color LED display running a current message
After. Same pole, same frontage — now it gives people a reason to look twice.
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Choosing a display

Three resolutions. The right one depends on how far away the driver is.

Pixel pitch is the distance between LEDs, in millimeters. A tighter pitch looks sharper up close and costs more. Farther back from the road, you cannot see the difference — so do not pay for it.

P10 outdoor LED sign at Whatta Wash car wash
Best value · P10
10 mm pitch
For highway speeds and long setbacks — 60 feet and beyond. Bold text and simple graphics read cleanly, and it is the lowest cost per square foot we build.
MOST POPULAR
P8 outdoor LED sign on a monument base
Balanced · P8
8 mm pitch
The one most businesses land on. Sharp enough for logos, photos and multi-line messages at 30 to 60 feet, without HD pricing.
P6 HD outdoor LED sign on a tower monument
Sharpest · P6 HD
6 mm pitch
For sidewalks, drive-thrus and tight urban frontage under 30 feet, where people read the display from a few car lengths away.
Not sure which one? Tell us the distance from the road to the sign and the speed limit, and we will tell you the cheapest pitch that still looks right. Getting talked up a resolution you cannot see from the street is the most common way people overpay.
The spec that actually matters outdoors
Full-color outdoor LED sign in direct sunlight on a stone monument base
Shot mid-afternoon, no shade, no filter. This is what 7,000–10,000 nits looks like against the sun.

Brightness is what separates an outdoor sign from a TV on a pole.

Our outdoor displays run 7,000 to 10,000 nits. A living-room television is about 400. That difference is the whole reason a cheap indoor-grade panel looks washed out by ten in the morning and unreadable by noon.

An automatic light sensor dims the display as the sun goes down, so it is legible at 2pm and not blinding at 2am — which is also what keeps most cities' brightness ordinances satisfied.

Start your build →
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The part your staff actually uses
Roadside LED sign advertising coffee at a fuel station
Message changed from the counter in under a minute — no laptop, no USB drive, no service call.

If someone can post to Instagram, they can run your sign.

The software is free with every display. Type the message, pick a template, hit send. It goes up from a phone in the parking lot, a tablet at the register or a laptop at home — you do not need to be at the building and you do not need a technical person on payroll.

It stays free for as long as you own the sign. No subscription, no per-message charge, no communication fee — the three costs that quietly make a cheap sign expensive.

See support & training →
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No line items you did not expect
Johanna's Cafe monument sign with a full-color LED display

Everything below is in the price the builder shows you.

The number you configure is the number on the invoice. This is the whole package that ships to your address.

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Not included, so you can plan for it: installation labor on ship-direct orders, permit fees, the electrical run, concrete or foundation work, and drawings stamped and sealed by a licensed engineer if your city requires them ($350). Sales tax applies where required.
Two ways to get it up

Ship it to you, or we handle the whole thing.

Most businesses save real money going ship-direct, because a local sign company or your own contractor can set it for less than we can fly a crew out. But if you would rather hand it off entirely, we do that too.

Lowest cost
DIY / ship-direct
We build it, test it, and freight it to your address with mounting hardware, spares and engineered drawings in the crate. Your electrician runs power, your contractor sets it, we walk whoever is on site through startup by phone.
Build a DIY sign →
Hands off
Professional turnkey install
Site survey, permit package, foundation, crane, electrical coordination and commissioning — one price, one contact, one date on the calendar. You approve the artwork and we hand you a running sign.
Price a turnkey install →
Not sure yet? Compare them side by side →
Built to outlive the loan that bought it
Wide full-color LED display mounted on a building facade
Same modules, same warranty, whether it goes on a pylon or a building facade.

Put it up once, and never take it down again.

Most digital signs get worse every year until the company that sold them stops making the parts. Ours are modular down to the component — modules, power supplies and controllers are interchangeable, and every generation stays backward compatible.

That is what makes the total cost of ownership low. Repairs are one part, upgrades are one part at a time, and the frame you buy today still takes the modules we build in ten years.

Read the full warranty →
Years 1–5
Full parts coverage for defects in materials or workmanship on every component we supply. Labor and shipping are not included.
Year 6 onward
Lifetime system support with advanced-exchange pricing and a guaranteed 40% trade-in credit toward current-generation modules.
Spares included
A spare power supply and control card ship in the crate, so the most common failure is a ten-minute fix, not a service call.
Real people
Call (866) 343-4011 and you reach the company that assembled your sign — not a reseller looking up your serial number.

The whole sign is one part, repeated.

That is what makes it cheap to own. Every display we build is a grid of identical modules on a common frame, so a bigger sign is more of the same part — and a repair or an upgrade is one part at a time.

Exploded view of an LED module coming off its cabinet, released with a single Allen wrench
One Allen wrench, one module

Each module is held in by set screws you reach from the front. Loosen them, lift the module out, plug the new one in. No lift, no technician, no taking the sign apart.

The same access is how you upgrade later. Trade your modules for a sharper generation on the frame you already own — the cabinet, power supplies and controller stay where they are.

Size is just how many modules

Pick the footprint that fits your frontage. The engineering underneath does not change, which is why the price per square foot stays flat as the sign gets bigger.

Rear view of a single LED module with dimensions: 12.6 inches square overall, 10.24 inches between mounting nuts
One module is 12.6″ square, so you can work out any footprint on the back of an envelope.
Rear view of an LED display built from a four-by-two grid of modules
Small. A single-line message board for a driveway entrance.
Rear view of an LED display built from a six-by-three grid of modules
Common. Three lines of text plus a logo — what most storefronts choose.
Rear view of an LED display built from an eight-by-four grid of modules
Large. Full graphics and video for a highway-speed road.
LED sign size chart

Every size we build, with a starting price.

From 1×1 up to 20×40 modules — about 1 ft to 21 ft tall and up to 42 ft wide. Choose a height and a width range to see exact dimensions and a starting price, then select one to load it in the builder.

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Size (H×W)
Dimensions (ft · in)
From
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Prices are display-only, ship-direct — before mounting, pole or installation options, and before any resolution upgrade. Toggle double-sided to add a second face at {{ secondPctStr }}% off. Selecting a size loads it in the builder, where the full configured price appears. Any size between these is available — just tell us the height and width.

Past projects

Outdoor LED signs we have built for businesses like yours.

Dealerships, car washes, restaurants, fuel stations, medical offices and shopping centers — pylons, monument retrofits and wall installs. All customer-supplied photos.

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See more past projects →
What customers say

Years later, still shining bright.

★★★★★

"Best decision we made for the dealership. Sales inquiries went up almost immediately and the display quality is outstanding."

Kevin Ramsey
★★★★★

"A tremendous experience. They always answer the phone and get back to our needs promptly. We are so grateful to work with them."

Grace Arbiz · IceWorks Skating Complex
★★★★★

"One of the best investments we have made for our store. Customers mention our sign — it is a statement piece in front of the business."

Verified buyer · Trustindex review
★★★★★ 5.0 across 139+ Google reviews · read them all

Questions owners ask before they buy

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A few steps. Two minutes. Your real price.

Pick your size, sides, resolution and mounting — the price updates as you go, with the event pricing already applied. Email yourself the quote when you are done.

Open the builder →
Or call (866) 343-4011 and we will walk it through with you.
The 411 on outdoor LED signs

New to this? Read the buyer's guide first.

Pixel pitch and viewing distance, how many nits your site actually needs, what a cheap sign really costs over fifteen years, how ordering and permitting work, and the timelines to plan around. Plain language, no sales language.

Read the outdoor LED sign guide →
Pixel pitch vs. size
Why a big P10 billboard can look as sharp as a small P6 storefront sign.
7,000 vs 10,000 nits
How sun exposure, not budget, should pick your brightness.
Total cost of ownership
What a cheap sign costs you in years three through fifteen.
Ordering & timelines
Permits, engineering, production windows and what is refundable.